About Us

Jewels by Danica was established in the U.S. in 2004, by Denise & Anthony Genova.

Denise Genova is a self-taught jewelry designer who began creating jewelry as a hobby. After receiving many requests from friends for original pieces for gifts, the idea to create a business began. Denise's husband, Anthony, is actively involved in the design process and helps make the designs come to life using soldering techniques.

Denise enjoys working with gemstones, pearls, 14k gold, gold filled and silver to create unique bold hammered and simple everyday pieces. The pieces are available in each medium, and some are made to order.

We are excited to offer Jewels by Danica online for purchase for those not in the Los Angeles area.

Denise & Anthony also own Beauty on Robertson, a hair salon/ boutique in Beverly Hills, CA. There are rare, one of kind pieces available at the salon. Please feel free to visit the salon if you are in the area.

The line is also currently available at Jami Lyn, 227 So. Robertson Blvd., Beverly Hills, CA 90211

Jewels by Danica believes that we are individuals and we should have our own accessories that say "this is me!". Our goal is to create pieces that suit all personalities and lifestyles.

We offer a wide variety of styles that suit those wanting to make a bold statement, to those wanting a simple delicate piece.

Visit our salon at www.beautyonrobertson.com